Florida industry export

Florida e-commerce companies and online retailers by county

The export covers online stores and retailers that sell mainly online registered in Florida, defined by NAICS 2022 (44-45). For scale: 5,874 businesses in Florida per the U.S. Census Bureau, County Business Patterns 2023: 5,874 with employees in 2023; NES 2024 has no comparable code; that is official statistics. Our Florida database is active, but per-industry record counts are still being compiled. Name the product lines (for example apparel, supplements or auto parts) and the counties; say whether marketplace-only sellers matter to you.

The industry at a glance

CBP 4541

codes counted: CBP (NAICS 2017) + NES (NAICS 2022)

5,874

businesses in Florida (Census CBP 2023)

on request

price for your selection

4,129,182

active business entities registered in Florida

Data as of October 15, 2026. Industry size: U.S. Census Bureau, County Business Patterns 2023: businesses with paid employees (CBP 2023, establishments, NAICS 2017 codes 4541) plus businesses without paid employees (NES 2024, no comparable NAICS 2022 code, so none are added); not our dataset. Statewide figure for all industries: Florida Department of State, Division of Corporations, Yearly Statistics, as of July 8, 2026; not our dataset. NAICS titles: 4541 Electronic Shopping and Mail-Order Houses (NAICS 2017 code; removed in NAICS 2022) (U.S. Census Bureau).

What the industry covers in Florida

This is the one industry that cannot be defined by a NAICS 2022 code. Through the 2017 edition, online sellers had their own industry, 454110 Electronic Shopping and Mail-Order Houses. The 2022 revision removed it: the classification committee recommended “eliminating the store/nonstore distinction,” so that electronic shopping and mail-order houses are classified like retail stores, by product line (OMB, 86 FR 35350, July 2, 2021). An online shoe store and a shoe store on Main Street carry the same code.

For this industry, we therefore plan to define the scope differently: retail trade businesses (NAICS sector 44-45) for which public sources show an online store as the main sales channel, typically a website with a shopping cart. That is a judgment made from the website, not a fact taken from a public record, and it will be less precise than a code-based selection.

For online sellers, the tie between registration and operations can be weak. A seller can be registered in Florida and ship from a warehouse elsewhere, and the address in the corporate record may be a registered agent's office, a mailbox or a home address. The home address of a sole owner is personal data, which we handle under the European privacy law that binds us.

Contact coverage: our expectation

Our expectation, which is an assumption and not a finding from data: An online store has a website by definition. We expect a customer service email address to be the most common contact field and a phone number the least common; a customer service address is meant for shoppers, not for sales offers. Per-industry contact counts are still being compiled; once measured, they will replace this note.

Example of a request

We are looking for online retailers of apparel and outdoor goods registered in Miami-Dade, Broward and Palm Beach counties with their own online store and a general email address, to offer them fulfillment services. Marketplace-only sellers are not needed. Please state what you can deliver, the price and the as-of date of the data.

This is an example only, not a promise of a record count.

Official statistics

The last official count of Florida online retailers

Because the Census statistics for 2023 are still classified by NAICS 2017 (CBP methodology), they contain the old industry for online sellers one more time. It counts establishments with paid employees whose main activity is electronic shopping or mail order; one-person stores without employees are not in it. NAICS 2022 no longer has this industry, so statistics classified by the 2022 edition will not show it. That is why this is the only industry on this website whose figure does not include businesses without employees: Nonemployer Statistics for 2024 is classified by NAICS 2022 and has no code for online sellers (NES methodology).

NAICS 4541: 5,874 businesses
Electronic Shopping and Mail-Order Houses (NAICS 2017 code; removed in NAICS 2022). 5,874 with employees (CBP 2023); no matching NES figure

Counties with the most businesses (CBP + NES)

Miami-Dade (1,031), Broward (826), Palm Beach (485), Orange (429), Pinellas (377). Figures for all 67 counties are in the table Florida businesses by county.

Sources: U.S. Census Bureau, County Business Patterns 2023; U.S. Census Bureau, Nonemployer Statistics 2024 (methodology). Each row adds establishments with paid employees (County Business Patterns 2023, NAICS 2017) and businesses without paid employees (Nonemployer Statistics 2024, NAICS 2022, which leaves out businesses with less than $1,000 in receipts except in construction). These are Census Bureau statistics, not counts from our dataset.

Public records that matter for online sellers

No list of online stores that we know of

We know of no Florida license specific to selling goods online and no agency list of online stores. In the records we plan to use, an online retailer appears only as what it legally is: a corporation, an LLC or a person using a fictitious name.

Fictitious names

A store name is often a fictitious name rather than the legal name of its owner. Florida's Fictitious Name Act requires a name under which a person transacts business, other than the person's legal name, to be registered with the Division of Corporations (Fla. Stat. § 865.09). Those registrations are the planned bridge between a store name and its owner.

Company websites

Whether a business sells mainly online can only be read from its website: a shopping cart, shipping terms, the absence of a store address. That reading is a judgment, and we plan to document it in the methodology once the dataset exists.

Marketplaces

Seller pages inside marketplaces are not a planned source. Businesses that exist only there are outside the planned scope.

What the export will not contain

  • Sellers that exist only inside a marketplace, without their own store
  • E-commerce platform, traffic, order volume or revenue
  • Product catalogs or price data
  • Home addresses offered as a mailing list of individual sellers
  • Consent to marketing or do-not-call screening

Use of the data

Who buys a list of Florida online retailers

Request an export

Fulfillment and logistics

Finding online sellers near a warehouse for pick, pack and ship offers.

Payment and e-commerce software

Reaching store operators with payment, tax or marketing tools.

Packaging suppliers

Direct mail of samples and catalogs to shipping businesses.

Agencies

Identifying online stores of a product category for marketing services.

File, region, price

Format, county filter and price

One CSV, Excel or JSON file with 15 columns (layout and sample file), limited to the counties you name out of Florida's 67; the county is derived from the principal address.

One-time industry export

Prices are quoted in USD.

Price on request

  • E-commerce and Online Retail by NAICS 2022
  • Selection by county and contact field
  • One-time delivery, no subscription

FAQ

Questions about Florida e-commerce company data

Under NAICS 2022, the code for the goods they sell: for example, the same code as a brick-and-mortar clothing or electronics retailer. The former code 454110 for electronic shopping no longer exists, although older lists and databases may still carry it.

From public sources, mainly the company's own website. The method and its limits will be published with the dataset; until then, this page describes a plan, not a result.

Not by default. The focus is on businesses that sell mainly online. Store-based retailers of vehicles and parts are in Automotive and Auto Repair; other store-based retail is not one of the 15 industries.

That is the plan: by the retail NAICS code of the product line, such as clothing, electronics or health and personal care, combined with the online-store criterion.

Because an online business needs no storefront. Its principal address may be the owner’s home, a mailbox service or an accountant’s office, and the goods may ship from a fulfillment warehouse in another state. A county filter therefore tells you where a seller is registered, not where its warehouse is.

The size of the industry in Florida is 5,874 businesses in Florida per the U.S. Census Bureau, County Business Patterns 2023: 5,874 with employees in 2023; NES 2024 has no comparable code (source); that is the official market scale, not a count of our delivered records. Our per-industry record count is still being compiled; contact us for the current count for E-commerce and Online Retail. For orientation: Active business entities registered with the Florida Division of Corporations (corporations, limited liability companies, partnerships and trusts) – 4,129,182 as of July 8, 2026 (Florida Department of State, Division of Corporations, Yearly Statistics). That figure covers all industries and counts registered entities whether or not they operate. The Census figures on this page give a sense of scale for E-commerce and Online Retail.

Federal law does not require prior consent for commercial email to businesses, but every message must comply with the CAN-SPAM Act (FTC compliance guide); sales calls and texts are restricted more tightly by federal rules and by Fla. Stat. § 501.059. An export contains no consent. Our data is not screened against any do-not-call list, including the National Do Not Call Registry and the Florida Do Not Call list. How Fla. Stat. § 501.059(4) applies to business records that include phone numbers is a question for an attorney, and no Florida dataset with phone numbers will be released until that question is resolved. The compliance of a campaign is your responsibility. The rules are explained in Cold outreach rules in Florida; this is not legal advice.

From public sources: corporate filings of the Florida Division of Corporations (Sunbiz), the license and registration records named on this page and the companies' own websites (sources and methodology). The file is a UTF-8 CSV or, on request, XLSX or JSON; a sample with fictitious businesses shows the 15 columns.

Looking for a list of Florida online retailers?

Name the product lines and the counties. We will reply with what we can deliver, the price and the as-of date of the data.